Haydar Sahin
Manager
Netlight Consulting
Haydar Sahin is a Technology Consultant at Netlight with a passion for building digital products that users enjoy using. Combining strategic consulting, hands-on software engineering, and technical leadership, he has helped organizations across e-commerce, automotive, and media deliver high-quality user experiences. He is particularly interested in AI-assisted engineering and the practical application of emerging technologies to create smarter products and empower development teams.
From Speech to Search: Understanding User Intent with Apple Foundation Models
Session
What if users could simply say what they want and your app understood their intent?
In this talk, I'll walk through how I built a voice-driven search experience that turns natural language requests such as “vegan pizza under 10€” into structured search queries and filters. Using Apple's Speech framework and Foundation Models, we'll go beyond speech-to-text and explore how on-device AI can understand what users actually mean.
We'll follow the entire journey from spoken input to search results: transcribing speech, extracting product intent, matching dynamic backend filters, and composing a final search request. Along the way, I'll share architectural decisions, implementation details, prompt-design lessons, and practical tradeoffs around privacy, latency, reliability, and cost.
This is a real-world case study in using Apple Foundation Models to build an intelligent product feature, moving beyond chatbots and into user-facing experiences that solve actual problems.